For Mortgage Brokers: Rates Vs Fees Using The Time Value
Use this simple illustration to help your clients understand the balance between rates and fees so you end up selling Advice and not Price.
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New Rules For Mortgage Brokers – Bloomberg
Fed announce propose rules for mortgage lenders. (Bloomberg News)
Commercial Mortgage Brokers, Mortgage Insurance
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Comprehensive web resource of Mortgage Bankers & Correspondents, Mortgage Brokers, Mortgages, .
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Introduction To California Mortgage Home Loan Brokers
Meet Logan Landers, president of the company, as he talks about the advantages of doing business with his Los Angeles-based brokerage.
The Mortgage Brokers Online Sales Lead G.
Recently Tried And Tested Techniques For Generating Mortgage Leads Through The Internet Without Breaking A Sweat. Everything Is.
The Mortgage Brokers Online Sales Lead G.
Mortgage Brokers in Australia
Mortgage Brokers In Australia most people go to mortgage brokers to get access to a greater range of mortgage options, for better service and for the mortgage broker’s ability to negotiate with lenders. A mortgage broker offers loans from a panel of financial institutions, including banks and non-banks. In Australia there are literally hundreds of lenders with many options, that were traditionally available in the past and competition amongst lenders for customers is fierce with new home loan products available every day. Using a mortgage broker is now an essential part of sourcing the market for the right home loan. In plain terms, mortgage brokers evaluate your situation against the 20 or 30 lenders on their panel for the best deal. Specialised mortgage lenders offer competitive products to first home buyers, self employed and business people, retirees, new Australians and immigrants, previous bankrupts and people with a bad or poor credit history. One of the great advantages of using a good mortgage broker is that they have access to many of these lenders and their products. The mortgage broker should be able to provide you with the cheapest home loan to the most competitive home loan in the current financial market. The mortgage broker should be able to provide you with at least three options of which lender suits you best. The mortgage broker should be able to explain in detail each home loan product he/she is offering and why they have chosen these home loan options for you. The options the mortgage broker provided is from the information that you have provided to them. This will show if the mortgage broker has done their homework correctly. Mortgage Brokers usually run their own businesses. Lenders work with mortgage brokers because they effectively give the lender a bigger “shop front” without carrying a traditional employee or “bricks and mortar” overhead. Some lenders like Citibank, ING, Macquarie Bank and Heritage have few or no branches and partly rely on mortgage brokers to represent their products. Other lenders like CBA, Westpac, ANZ, NAB and St George have their own branch networks, but simply extend their access to Customers through the mortgage broker network. The lender pays the broker fees or commissions for your business. Just as if you were dealing with a bank manager or lender, these fees do not change the interest rate you pay on a home loan. To be sure you are being recommended to the right lender, just ask your mortgage broker to show you all the lenders on their panel, and what your loan options would be, against each lender’s criteria. What a Broker should do for you When you first meet with a broker, they should always start by asking you to explain your entire finance situation, including future plans. Little things can make a big difference to making sure you get the right home loan for your situation now and with flexibility for future changes. Have your key documents on hand to refer to when meeting with the broker so you can give the most accurate details to ensure you get the right home loan. Your Mortgage Broker should: Discuss and confirm loan scenarios and options in writing Explain all documents of the loan application and assist in completing the loan application Explain the loan process, from start of the application to closing Explain all associated costs, fees and disbursements of the loan application Communicate with you throughout the loan process Follow up the lender for you from application through conditional and on to unconditional approval Negotiate with their lender or lenders to achieve the best deal How do I know a mortgage broker is any good? Establish the right mortgage broker for you and check his/hers experience and qualifications. A good mortgage broker will be committed to the industry’s code of practice. It is vital to ensure you’re getting the best loan for your needs. Below is a checklist that will help you know if your mortgage broker is a good person For residential loans, all of the mortgage broker’s services should be free – remember mortgage broker’s are paid commissions from the lenders The right mortgage broker will take the time to really understand your entire finance situation, both now and into the future Your mortgage broker should have a range of home loans from a wide variety of lenders, for example, banks and non-banks, conforming and non-conforming lenders Check that your mortgage broker is not just an agent for one lender Check the qualifications and experience of your mortgage broker, even ask for references from previous borrowers Is the mortgage broker a member of MFAA – Mortgage & Finance Association of Australia / FBAA – Finance Brokers Association Australia Ensure your mortgage broker discloses all commission and payments received by the lenders Ask your mortgage broker to show you how the loans they offer compare to your own situation (on a computer). Good mortgage brokers should have the appropriate software and be able to clearly outline options requested by you Ask your mortgage broker how they comply with the Privacy Act to ensure security of your personal and financial details Your mortgage broker should have appropriate insurances (for example Public Indemnity Insurance Cover) A good mortgage broker should be able to explain the most complex loans in simple plain English In conclusion you would like to have trust in the Mortgage Broker that you will use. It is important that you take your “gut instinct” when you are choosing a Mortgage Broker. You want to make sure that you like the person and ensure that the Mortgage Broker will do the ring thing for you. It does not hurt to ask the Mortgage Broker for testimonials (what other customer have said about them)
The author is the managing director of My Choice Finance, the company is a
mortgage broker offering
cheap home loan and home loan finance
Three Big Tips on Marketing for Mortgage Brokers
Mortgage marketing as a first job is easier than you think especially when you consider the tips below.
Make Liberal Use of Headlines
Don’t make a presentation, brochure, or even a simple calling card without making use of headlines. Unless your name is Donald Trump, having your full name spelled out in calligraphy won’t warrant a second glance. An effective headline, however, can do that and more.
When creating a headline, there are two types of ideal reaction to aim for: shock and emotional connection. People make second glances and pay more attention to anything or, in this case, any statement that proposes something they can’t believe.
Example:
“Free yourself from financial worries with my type of mortgage.”
“Do you want to know how I can give you $5,000?”
As for an emotional connection, try thinking of a statement that mirrors a person’s dreams and goals.
“Learn how to have more time with your loved ones!”
“Mortgages are your passport to genuine happiness!”
Either way, headlines must be brief but concise. It hooks the readers by letting them have a taste of what you have in store and more importantly, what reading the rest can do for them. Headlines make use of powerful words that can immediately create vivid images for the readers. And lastly, headlines are best when personalized. You want readers to feel that you are speaking directly to them and only to them.
Let Them Know How Much You Care
Another important rule to remember in marketing for mortgage brokers is that you’re not just supposed to sell the idea of mortgages but you should work on selling your services as well. Don’t be satisfied when you’ve convinced your client about the merits of taking out a mortgage.
You could be setting yourself up for a trap and where you doing all the hard work and then letting a rival sweep in and take your customer away.
Let them know that you’re willing to go the extra mile. Tell prospective clients about how you’ve served your previous clients.
Give them a reason why they should stay loyal to you and avail of your services than anyone else’s. Sell your services effectively and later on, they’ll be the ones doing it for you through word of mouth marketing.
Be Courteous
Chivalry and courtesy may be archaic values to many but not to you and that’s exactly how it should be. Mortgage brokers have long suffered from unfair portrayals and it’s time to let the public know that not all mortgage providers are greedy and rude.
Send thank-you cards whenever you can. It’s a good thing for people to remember you by and when the time comes that they need the services of a mortgage broker, your name is sure to be in the uppermost of their minds.
Distinguish yourself from other mortgage brokers by being courteous. Continue building and strengthening good relations with anyone you encounter. You never know who your next client might be. And of course, never cross the line separating assertiveness from aggressiveness. Know when customers say “no” and mean it. Respect a customer’s right to refuse.
Now that you know all the essential marketing tips for mortgage brokers, you’re more than ready to break out of your shell and get in touch with prospective clients. Good luck!
Scott Tucker tells you more on his free audio CD, free e-book, free faxed report, & free telephone seminar, all available for the asking, at www.MortgageMarketingGenius.com
How to Compare Mortgage Brokers
Choosing the right mortgage broker is important, as you want to make sure you save as much money as possible on the mortgage loan that you take out. Being picky about your mortgage broker is more than just a matter of trying to save a few dollars, though – the right mortgage broker will also help ensure that you get the best loan terms available to you, and that you will have someone that you can work with should any changes need to be made to your mortgage loan’s terms. Comparing mortgage brokers is not difficult, but it does require that you have a basic knowledge of what to look for in the mortgage loans that the different brokerages offer to you.
It is important that you understand exactly what a mortgage broker is, of course; unlike a traditional bank or mortgage lender who will offer you a mortgage loan directly, a mortgage broker will pair you with a lender that meets your needs and will act as an intermediary between you and the lender. Because of this you can often get a better deal on a mortgage through a broker than you would be able to directly, since they can do the “shopping around” for you. Different mortgage brokers may offer different rates and terms on the loans that they find for you, however, so it is still important to shop around and compare brokerages before choosing the one that is best for you.
Before you start to compare mortgage brokers, take the time to research the basics of mortgage loans online. Not only will this give you some useful information that can be used as a basis for your comparisons, but you may also be able to learn about mortgage options that you did not know about previously. This does not mean that you have to learn everything that there is about mortgage loans, of course; simply try to cover the basics of loan options, opening and closing costs, and interest rate plans. You may also wish to take the time to find out what the average interest rates in your area are as well as nationwide so that you will have a better idea of how good of a deal the rates that you are being offered are.
Once you have a basic grasp of the mortgage lending process, start looking for mortgage brokers who operate in your area. You should be able to find several using your local telephone directory or internet listings. The more mortgage brokerages there are in your area then the greater your chances will be of finding a good deal on the mortgage loan that you take out, since you will have a number of different options to choose from. Begin contacting each of the brokers that you find and request average interest rate and loan term quotes from each.
When you have collected quotes from a number of different mortgage brokers it is time to begin your comparison. Sort the quotes by the interest rate that is being charged, but make sure that interest is not the only factor that you look at. In addition to the interest rate that you have to pay there may be a number of other costs which can affect how good of a deal a particular mortgage is, and the terms of one mortgage offer may not be as flexible as those of another. Sorting quotes based on interest will at least give you an idea of where the various offers stand based on one of the most obvious factors of the mortgage, however, and can also make it easy to eliminate the offerings of any broker whose rates are much higher than the others.
You may also list the points next to each loan’s interest rate. Points are a percentage of the loan you pay either at closing or rolled into the mortgage principal that acts as a “buy down” of the interest rate. For example, a rate that is 1% lower than a comparable loan may have 1 to 3 points attached to it whereas loan number two has zero points. Depending on the amount you are borrowing, one of these loans may be less expensive than the other. Your particular situation will determine which has the lower overall cost.
Begin comparing the quotes that you have received based on the estimated monthly payments you will have to make, opening and closing costs, and any specialized terms or conditions that certain mortgage quotes might have. Read through the quotes of the mortgage brokers several times to make sure that you have all of the information that you need for your comparison, and begin removing quotes from consideration when you find them to be more expensive or to have more strict terms than some of the other quotes. Continue reducing your potential mortgage loan quotes until only two or three remain so that you can compare them more closely before choosing a mortgage broker. Once you have finished the comparison you should have an idea of the broker who will find you the best deal on your mortgage so that you can then begin the process of getting the exact loan that is right for you.
Shawn Thomas is a freelance writer who writes about topics and financial products pertaining to the mortgage industry such an adjustable rate mortgage available from a mortgage lender.
How Much Money Do Mortgage Brokers Make?
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Mortgage Myths – Perfect Credit, Va Loans, Mortgage Brokers
Join me and Daniel Chookaszian of American Street Mortgage for a look at some aspects of mortgage financing that are commonly misunderstood today.
This video is part of a multi-part conversation w…

